DevOps.com
DevOps.com is a technology news and media property based in Boca Raton, Florida, that publishes news, analysis and educational content on DevOps, cloud-native computing, platform engineering and digital transformation for information technology professionals. Operated by Techstrong Group, it describes itself as the web's largest collection of DevOps content, and it has grown from a single-topic website founded a little over a decade ago into the flagship brand of a portfolio of technology media properties spanning cybersecurity, artificial intelligence, cloud computing and executive strategy. In 2024 its parent company was acquired by the Futurum Group, placing DevOps.com inside a larger technology analysis and media organisation. For the practitioners who build and run modern software — developers, site reliability engineers, platform teams and the executives who fund them — DevOps.com functions as a trade press: a daily record of vendor moves, open-source developments, security incidents and evolving practice in one of the defining disciplines of enterprise computing.
Founded on a Bet About DevOps
DevOps.com's origin is unusually well documented because its founder has told the story himself. Alan Shimel, a technology entrepreneur who had spent nearly twenty years in software, infrastructure and security start-ups — including co-founding the network security company StillSecure — decided a little over ten years ago to stop being a vendor and become a publisher. Acting on the advice of friends including Brad Feld and Rajat Bhargava, he started a tech media company dedicated to DevOps, convinced that the DevOps movement — the set of practices uniting software development and IT operations to deliver software faster and more reliably — was going to change the landscape of enterprise technology. He set out to build a "big tent" for the many voices in DevOps, and he has said the business was profitable from day one without raising outside money. He also believed DevOps would be the best thing to happen to security in a long time, a conviction that shaped the company's later expansion into cybersecurity media.
Alan Shimel: Founder, CEO and Editor-in-Chief
Shimel remains the public face of the business as founder, chief executive and editor-in-chief of Techstrong Group, and a member of its new parent's executive leadership team. His biography spans more than three decades of building businesses, communities and media platforms for enterprise technology professionals. Beyond StillSecure, he co-founded the DevOps Institute, the certification and training body for DevOps practitioners — a natural companion to a media brand serving the same community. He is a familiar commentator on cybersecurity, with more than twenty-five years in that field, and was an early advocate of the DevOps movement who helped bring its practices into the mainstream enterprise. He hosts programmes including Techstrong Gang, Shimmy Says and Still Cyber, After All These Years, and holds a bachelor's degree in government and politics from St. John's University and a Juris Doctor from New York Law School — a lawyer's training that sits behind his second career as a publisher and industry analyst.
What DevOps.com Publishes
The site's daily output mixes reported news with contributed analysis from practitioners and industry figures. Its news coverage tracks the enterprise technology industry in real time: vendor acquisitions and product launches, open-source project milestones such as graduated projects in the Kubernetes ecosystem, and the security stories that now dominate the field — supply-chain attacks on package registries, malware campaigns aimed at developers, and industry initiatives to secure open-source software against new AI-driven threats. Alongside the news sit features and opinion pieces on the discipline's evolving practice: platform engineering and internal developer platforms, environment consistency, observability and instrumentation, container security, continuous integration and delivery pipelines, and the arrival of AI agents in software delivery. A weekly jobs report highlights openings across DevOps, site reliability engineering, cloud infrastructure and platform engineering, reflecting the site's role as a community hub as well as a news source. The homepage organises this material with featured stories, video interviews, webinar listings, a podcast and a newsletter offering the week's top stories by email.
From One Site to the Techstrong Portfolio
DevOps.com was the first property in what became Techstrong Group. Shimel's original plan — follow a successful DevOps site with a cybersecurity site built on a creators' network — expanded into a portfolio of brands that today includes Security Boulevard for cybersecurity, Cloud Native Now for cloud-native computing, Techstrong AI, Techstrong IT, Digital CxO for technology executives, Platform Engineering, Techstrong Semi for semiconductors, and Techstrong TV, its video arm, along with events, educational programmes and digital communities. The portfolio strategy mirrors the structure of the enterprise technology market itself: DevOps, security, cloud and AI are distinct professional communities with overlapping readerships, and a publisher that serves each with a dedicated brand can follow readers across their whole working lives. DevOps.com, headquartered with its parent in Boca Raton and employing a small team by technology media standards — directory listings put the company in the eleven-to-fifty employee range — remains the flagship, the brand that gave the group its audience and its credibility.
Video, Webinars and Community
Modern trade media is as much events and video as text, and DevOps.com reflects that. Techstrong TV provides video programming distributed through the site, video interviews accompany its coverage, and it runs a regular calendar of upcoming webinars — typically multiple sessions a week — in which vendors, analysts and practitioners present on topics from pipeline security to AI-assisted delivery, with Futurum Group analysts among the presenters. Its Agents of Dev podcast extends the brand into audio. These formats matter to the business model: technology marketers buy access to precisely defined professional audiences, and a site that can offer an advertiser a news reader, a webinar attendee and a podcast listener from the same community of DevOps practitioners is selling something more valuable than page views. The newsletter, social channels — its LinkedIn presence alone counts followers in the tens of thousands — and jobs coverage all reinforce the community on which that model depends.
The Futurum Group Acquisition
In April 2024, Shimel announced that the Futurum Group had agreed to acquire Techstrong Group, in a deal he described, alongside Futurum chief executive Daniel Newman, as creating a powerful new force in technology analysis and media. Shimel stayed on to lead Techstrong, and the acquisition marked what he called a milestone and the start of a new era for a company he had built for just over a decade. The combination joined Techstrong's media brands and communities with Futurum's technology research and analysis business — putting DevOps.com's news operation alongside analyst firms whose experts now appear across its webinars and programmes. Announcing the deal, Shimel reflected that the preceding ten years had been possibly the best of his life, during which he had travelled the globe and seen his horizons expand — the tone of a founder marking a chapter's end without leaving the story.
The DevOps Institute Connection
DevOps.com's ecosystem historically included a close relationship with the DevOps Institute, the training and certification organisation Shimel co-founded. The Institute's approach — formal training and certification that creates a common mindset and vocabulary, encourages dialogue and collaboration, and teaches emerging practices rather than fixed "best practices" — complemented the media brand's big-tent philosophy. Content about the Institute's qualifications, registered education partners and community resources appeared within the DevOps.com orbit, tying the site's journalism to the professional development of its readers. That pairing of media and credentialing, serving the same practitioner community from two directions, anticipated the education and events programming that Techstrong later built across its portfolio.
Why a Trade Publication Matters to Its Industry
DevOps reshaped how the world's software is built, and a dedicated trade press helped it do so. A big-tent publication gives practitioners a shared record — which tools are rising, which practices are proving themselves, which security failures everyone should learn from — and gives a young discipline the sense of itself as a profession. DevOps.com's contributed-content model, drawing voices from across the community, made it part bulletin board, part journal of record for that movement. Its coverage of topics such as platform engineering's rise, the professionalisation of site reliability engineering, and AI's entry into software delivery documents the discipline's second decade as thoroughly as its founding-era coverage documented the first.
DevOps.com Today
Today DevOps.com continues as Techstrong Group's flagship within the Futurum Group, publishing daily news and features from Boca Raton for a global readership of DevOps, cloud and platform professionals. Its mix — reported news, practitioner contributions, video, webinars, a podcast, a newsletter and jobs coverage — is the standard anatomy of a modern technology trade brand, and its founder remains at the helm a decade after betting, correctly, that DevOps would change the landscape. In a directory of news organisations it earns its place as a specialist agency of a particular kind: the trade newsroom of the people who keep the world's software running.
