About Landauer Neue Presse

Landauer Neue Presse

The Landauer Neue Presse is the local daily newspaper of Landau an der Isar and the surrounding area in the Dingolfing-Landau district of Lower Bavaria, appearing as a local edition of the Passauer Neue Presse. Published by the Passau publishing group at Medienstraße 5 in Passau, the paper serves the readers of the Isar valley town with local pages produced for its distribution area, combined with the regional, national and international sections of the PNP. The Passauer Neue Presse, founded in 1946, is one of the largest regional dailies in Bavaria with a circulation of 133,208 copies, and its network of local editions, from the Rottaler Anzeiger and the Vilshofener Anzeiger to the Trostberger Tagblatt and the Traunreuter Anzeiger, covers large parts of Lower and Upper Bavaria. The Landauer Neue Presse is the PNP's edition for the Dingolfing-Landau district.

Overview

The Landauer Neue Presse appears Monday to Saturday as the Passauer Neue Presse's local edition for Landau an der Isar and the Dingolfing-Landau district. The PNP's local editions each carry the parent paper's national and regional sections with their own local pages, and the Landauer Neue Presse is the edition designated for the Isar valley town and its surroundings. The parent paper's circulation stands at 133,208 copies, and the group's acquisitions of recent years, including the Donaukurier, the Trostberger Tagblatt, the Traunreuter Anzeiger, the Südostbayerische Rundschau, the Reichenhaller Tagblatt and the Freilassinger Anzeiger, brought its controlled titles to a total circulation of around 240,000 copies.

The readership of the Landauer Neue Presse is the population of the Dingolfing-Landau district's south: the citizens of Landau an der Isar, the second-largest town in the district with some 14,000 inhabitants, the employees of the town's industry including Einhell and the Dräxlmaier Group, the commuters who work in Dingolfing's BMW complex, the farmers of the Isar valley, and the engaged citizens of the municipalities' councils, clubs and churches. The region's identity is shaped by the Isar river, by the automobile industry's dominance, by the A92 motorway and the Landshut-Plattling rail line, and by the Lower Bavarian character of the district. The paper's local pages are the medium in which this district's public life is conducted.

History

The Landauer Neue Presse belongs to the publishing family of the Passauer Neue Presse, the regional daily of Passau and Lower Bavaria. The Passauer Neue Presse was established in 1946 in the post-war press landscape, and it grew into one of the largest regional dailies in Bavaria, published by the Passau publishing group, one of the largest publishers of regional daily newspapers in Europe. The paper established a YouTube channel in December 2008 and publishes its digital edition as PNP.de. The group's president is Simone Tucci-Diekmann, and the editor-in-chief is Martin Wanninger.

The local-edition system developed as the paper expanded across Lower Bavaria and into Upper Bavaria, with the Landauer Neue Presse designated for Landau an der Isar and the Dingolfing-Landau district. The district itself was established in 1972 by merging the former districts of Dingolfing and Landau an der Isar, originally named Untere Isar and renamed Dingolfing-Landau in 1973. The paper's Landau edition covers the town on the Isar, 120 kilometres downstream from Munich, and the surrounding municipalities of the district's south. The Landauer Neue Presse continues within this group as the daily of the Landau area.

Coverage and Content

The Landauer Neue Presse covers the public life of the Landau area with the thoroughness of a dedicated local edition. The town council of Landau an der Isar and the municipal councils of the surrounding district communities form a core beat, as does the Dingolfing-Landau district administration. The paper reports on the automobile industry, the region's defining economic theme, on the BMW complex in Dingolfing, the largest BMW production site in the world, on the town's industry and the development of the district's infrastructure, on agriculture in the Isar valley, and on the A92 motorway and the rail connections. The courts, the police and the emergency services are covered as a matter of course.

A distinctive theme of the paper's reporting is the district's dependence on the car industry: the commuters to Dingolfing, the suppliers and their employees, and the region's economic cycles. The paper follows the community life of the area: the volunteer fire services, the sports clubs and their leagues, the churches and their congregations in Lower Bavaria, and the cultural associations and traditional festivals, from the town's museums, including the Lower Bavarian archaeology museum and the Kastenhof museum, to the Landau clubs' anniversaries. The regional, national and international news comes from the PNP's Passau newsroom. Family announcements, event listings and the classified and display advertising complete the daily.

The paper's local sports pages follow the district's football leagues, and its coverage of the Isar valley's cycling paths reflects the region's leisure identity. Like the other PNP local editions, the Landauer Neue Presse reports on the schools and kindergartens, on the local clubs' festivals, and its readers' letters and service pages give the district's citizens a direct voice.

Organization and Ownership

The Landauer Neue Presse is published within the Passauer Neue Presse publishing operation, based at Medienstraße 5 in Passau. The president of the publishing group is Simone Tucci-Diekmann, and the editor-in-chief of the Passauer Neue Presse is Martin Wanninger. The Passau publishing group is one of the largest publishers of regional daily newspapers in Europe, and its PNP Druck printing company operates the printing plant on Medienstraße in Passau.

The group's structure combines the shared national and regional sections produced in Passau with the local editions' own newsrooms across Lower and Upper Bavaria. The group's acquisitions of the Donaukurier, effective 1 January 2017, and of the southeastern Bavarian titles extended its reach considerably. Financial details for the individual local editions are not disclosed separately; the group's economics rest on subscriptions, regional advertising and the digital revenues of the pnp.de portal.

Digital Presence

The Landauer Neue Presse appears digitally on pnp.de, the portal of the Passauer Neue Presse, which carries the paper's local reporting for the Landau area alongside the regional, national and international coverage of the Passau newsroom. The portal is continuously updated with local news from Landau an der Isar and the Dingolfing-Landau district, photo galleries and multimedia content, extending the daily's reporting to readers on desktop and mobile devices. The paper is published as an e-paper through the PNP ePaper app, in which the Landauer Neue Presse is offered as a single issue and as a subscription title alongside the PNP's other local editions.

As a subscription daily, much of the digital content is reserved for registered and paying readers, while selected local stories remain freely accessible. The group's digital products include the PNP.de digital edition, the YouTube channel established in 2008, newsletters and breaking-news alerts for the region, and the paper's local journalism circulates through social media channels to readers who encounter the paper primarily on mobile devices. For the readers of the Landau area, the digital Landauer Neue Presse is the online companion to the printed daily: the district's news on the phone in the morning, the e-paper on the tablet in the evening, and the pnp.de portal as the continuous news service for Lower Bavaria between editions.

The PNP ePaper app, published by the Neue Presse Multimedia GmbH, brings the Landauer Neue Presse and the group's other local editions to smartphones and tablets, with single issues and subscriptions available in the app. The app's description presents the e-paper as the convenient way to read the Passauer Neue Presse and its local editions on mobile devices. For the readers of Landau an der Isar, the app is the digital edition of their local daily: the Landau pages on the phone, the full PNP on the tablet, and the pnp.de portal as the continuous news service between editions.