About Neuburger Rundschau

Neuburger Rundschau

The Neuburger Rundschau is the local edition of the Augsburger Allgemeine for Neuburg an der Donau, the Neuburg-Schrobenhausen district, the city of Ingolstadt, and the southwestern part of the Eichstätt district in Upper Bavaria, appearing Monday through Saturday. As one of the Augsburg daily's local editions — which take much of their editorial material from the parent paper while producing their own local pages — it serves a region shaped by the Danube, the former princely residence town of Neuburg with its Renaissance palace and chamber opera, and the Audi-dominated economy of Ingolstadt. The edition's sold circulation was reported at 7,047 copies, and its local reporting gives the Danube region between Augsburg and Ingolstadt a daily voice of its own within Bavaria's largest subscription newspaper. Its newsroom is located at Färberstraße 89C in Neuburg an der Donau, and its website is neuburger-rundschau.de, where the edition maintains its own online identity within the Augsburg group's digital family. The publisher is the Mediengruppe Pressedruck in Augsburg.

Overview

The Neuburger Rundschau is a subscription daily appearing Monday through Saturday, serving Neuburg an der Donau — the former residence town of the Palatinate-Neuburg principality, with its landmark Renaissance palace towering over the Danube — and a circulation area that spans the Neuburg-Schrobenhausen district, the independent city of Ingolstadt, and the southwestern Eichstätt district. It is published as a local edition of the Augsburger Allgemeine, Bavaria's largest subscription daily, within the Mediengruppe Pressedruck.

The edition follows the standard model of the Augsburger Allgemeine's local papers: the national and international sections, business, and much of sports and culture come from the Augsburg parent paper's newsrooms, while the Neuburg newsroom produces the local pages. The sold circulation stood at 7,047 copies in the industry table, making it one of the smaller editions in the Augsburg system — a reflection of a compact circulation area rather than of its journalistic standing.

Competition in the region comes principally from the Donaukurier, the Ingolstadt-based daily that dominates the Ingolstadt market and circulates throughout the region. The Neuburger Rundschau thus operates as the Augsburg paper's representative in a market where the Ingolstadt daily sets the tone — a classic second-paper position that the edition has held for decades, serving readers who prefer the Augsburg paper's perspective or who live in the parts of the circulation area where the Rundschau's local coverage runs deepest.

History

The Neuburger Rundschau's history is intertwined with that of the Augsburger Allgemeine, the postwar founding that grew into Bavaria's largest subscription newspaper. After the Second World War, the Augsburger Anzeiger was published in the American occupation zone by the 12th U.S. Army Corps from July to October 1945; German publishers Curt Frenzel and Johann Wilhelm Naumann then took it over, publishing it from 30 October 1945 as the Schwäbische Landeszeitung, renamed Augsburger Allgemeine on 1 November 1959.

In the decades that followed, the paper built its network of local editions across Bavarian Swabia and into Upper Bavaria. The Neuburger Rundschau became the edition for the Danube region around Neuburg — a town whose own press history includes 19th-century titles such as the Neuburger Anzeigenblatt of 1872 — giving the former residence town its own daily within the Augsburg system. The publisher is the Presse-Druck- und Verlags-GmbH in Augsburg, the lead company of the Mediengruppe Pressedruck, which also produces the Augsburger Allgemeine, operates radio and television stations, and holds stakes in other dailies including the Allgäuer Zeitung in Kempten.

Neuburg's history as the capital of the Palatinate-Neuburg principality (1557–1742), a territory of some 2,600 square kilometers and 100,000 inhabitants ruled by a branch of the Palatine Wittelsbachs, gives the edition a rich historical backdrop, from the Renaissance palace and its famous Protestant palace chapel — one of the earliest Protestant church interiors, reflecting the Reformation and Counter-Reformation — to the town's role in Bavarian state history. The palace, the old town on the Danube heights, and institutions such as the Neuburg Chamber Opera provide the paper with cultural stories found nowhere else in the Augsburg system, while the Danube itself — which forms the inhabited Leopoldineninsel island at Neuburg — shapes the town's geography and leisure life.

Coverage and Content

The Neuburger Rundschau's local pages cover Neuburg's town council and administration, the Neuburg-Schrobenhausen district authority, Ingolstadt's city politics and the Audi-centered regional economy — the carmaker's headquarters and plants make Ingolstadt one of Bavaria's economic powerhouses, and the paper follows labor negotiations, plant investments, and the supplier network closely — local courts, schools, and the cultural life of the Danube region, from the Neuburger Kammeroper (chamber opera) to the town's festivals and the historic old town. The paper reports on the issues that shape the region: the automotive industry's transformation toward electric mobility and its effects on Ingolstadt and its suppliers, housing and transport in the growing Danube corridor between Augsburg and Ingolstadt, and the rural communities of the Schrobenhausen area, famous for its asparagus and its own distinct identity within the district.

The shared Augsburger Allgemeine sections provide national and international news, business, sports, and culture from the Augsburg newsrooms. Regular features include local sports, event calendars, service pages, and special supplements. The edition's advertising sections serve the region's retailers, craftsmen, and the automotive supply chain.

Organization and Ownership

The Neuburger Rundschau is published as a local edition of the Augsburger Allgemeine by the Presse-Druck- und Verlags-GmbH in Augsburg, the lead company of the Mediengruppe Pressedruck, led by CEO Axel Wüstmann and CFO Marcus Strohmayr. The group employs around 4,000 people and reported revenue of 478 million euros in 2023, spanning newspapers, printing, broadcasting, logistics, and services. Its expansion history includes the 2010 takeover of the Mediengruppe Main-Post and the acquisition of the Südkurier media house (51 percent in November 2011, the remainder at the end of 2013). Together with the Allgäuer Zeitungsverlag, the group supports the "Kartei der Not" charity for people in need in its circulation area and organizes the Augsburger Presse-Cup golf tournament and the Augsburger Presseball in its benefit.

The Neuburg newsroom at Färberstraße 89C produces the edition's local pages. The editor-in-chief of the Neuburger Rundschau edition specifically is not publicly confirmed in the sources reviewed for this profile; editorial leadership is exercised at the Augsburger Allgemeine group level from Augsburg.

Digital Presence

The edition's website, neuburger-rundschau.de, presents the Neuburger Rundschau online with current local news, integrated into the Augsburger Allgemeine's digital offering at augsburger-allgemeine.de — one of the most-visited regional newspaper portals in Germany. The sites offer the e-paper edition, digital subscriptions, and premium content behind a paywall, alongside freely accessible breaking news.

The Augsburger Allgemeine was among the early movers in the German regional press's digital transition, introducing its paywall in November 2014. For the Neuburger Rundschau, digital distribution extends the edition's reach to commuters in the Ingolstadt-Audi corridor and former residents, while mobile apps, newsletters such as the "Sechs um 6" morning newsletter, and social media channels serve the local subscriber base. The portal's local sections let readers in Neuburg, Schrobenhausen, and Ingolstadt follow their communities' news alongside the Augsburg parent paper's broader coverage. Like every German regional daily, the paper faces the ongoing task of converting print loyalty into digital readership as circulation continues its long decline — a task in which the edition's compact, clearly defined readership along the Danube is both its challenge and its asset.