About Events

Events

Events – Das Potsdamer Stadtmagazin is the free monthly events and culture magazine for Potsdam and its surroundings, published in Potsdam, Brandenburg – the magazine that has told the state capital where to go since 1997. Founded in 1997, it has grown into one of the most important event listings editorial offices in the state of Brandenburg, with more than 120 issues published and a circulation of 30,000 copies distributed free every month. Distributed free of charge at over 200 locations – from scene venues and shops to cultural providers and cinemas – it tells Potsdam's residents and visitors what is happening in the state capital: concerts, exhibitions, theater, film, education and the cultural life of the city, the complete program of a capital that punches above its weight culturally.

Overview

Events is published in Potsdam, the capital of Brandenburg, with its editorial office at Bertha-von-Suttner-Strasse 23, 14469 Potsdam – in the city whose cultural life it documents. It appears monthly as a free magazine – financed by advertising – with a circulation of 30,000 copies. Since its founding year 1997, the magazine has published more than 120 issues, making it one of Brandenburg's established event-listings institutions and a fixture of the city's cultural infrastructure.

The readership consists of all of Potsdam's residents and the city's visitors who want to inform themselves about events, music, education, films and other cultural offerings of the state capital – from students to seniors, from longtime locals to the tourists who come for Sanssouci and stay for the concerts. The magazine's editorial contributions offer the opportunity to look behind the scenes of Potsdam's cultural life – from the established institutions to the independent scene, from the museum directors to the club bookers. The magazine is available at more than 200 distribution points, including scene venues, shops, cultural providers and cinemas – the places where Potsdam's cultural life actually happens, and where the magazine reaches its readers exactly when they are in the mood for culture.

The digital counterpart is stadtmagazin-events.de, the portal that extends the monthly print magazine into a continuously updated event calendar with detailed event pages, categories and search functions.

History

Events was founded in 1997 – in the years when Potsdam was reinventing itself as the capital of the re-established state of Brandenburg, when the city's cultural life was rebuilding after reunification and a new generation of venues, galleries and initiatives was emerging. The magazine positioned itself as the free event and culture guide for this new beginning: a monthly that would collect, curate and present the city's exploding cultural offerings, free for the taking at the places where culture happened.

Over the following decades, the magazine grew with the city. Potsdam's cultural landscape expanded – the Waschhaus in the Schiffbauergasse with its concerts and club nights, the Nikolaisaal with classical music, the Hans Otto Theater, new museums such as Das Minsk Kunsthaus, the Filmmuseum celebrating 80 years of DEFA films, the Potsdam Museum, the Freundschaftsinsel exhibition pavilion – and Events documented it all, issue after issue, month after month. The magazine became one of the important event-listings editorial offices in Brandenburg, its 30,000-copy circulation and 200-plus distribution points giving it a presence across the city, from the Dutch Quarter to Babelsberg.

The digital era brought stadtmagazin-events.de, transforming the monthly print calendar into a continuously updated online event database. The portal's event pages – with dates, venues, categories and editorial descriptions – serve the daily planning needs of Potsdam's cultural audience, from the spontaneous concert-goer checking tonight's options to the family planning the weekend. Meanwhile the print magazine retains its role as the curated monthly overview, the browsable guide to the city's cultural month.

Content and Sections

The content of Events follows Potsdam's cultural calendar across all genres, from the Philharmonic to the punk gig. Concerts and live music – from the Waschhaus to the Nikolaisaal, from Lindenpark to the Friedenskirche – form a core section, with editorial tips highlighting the month's most promising gigs. Exhibitions are covered in depth: the magazine's exhibition pages present current shows at the city's museums and galleries, from retrospectives of DDR artists at Das Minsk to contemporary photography at the Freundschaftsinsel pavilion, from Annemirl Bauer surveys to Christopher Lehmpfuhl's plein-air views of the Alter Markt.

Theater, dance and performance, film, readings and literature, education and family offerings complete the cultural spectrum – from the Hans Otto Theater's productions to independent theater groups, from arthouse cinema to children's workshops. The magazine's event database organizes listings by category – exhibitions, live music, education, and more – with each event presented with date, time, venue and editorial description. Special features look behind the scenes of Potsdam's cultural institutions, introducing the people and projects shaping the city's cultural life.

The print magazine's curated selection – the editors' tips, the month's highlights, the in-depth features – distinguishes it from pure listings databases: Events is not just a calendar but a cultural magazine with opinions, discoveries and local knowledge, the voice of people who know the city's scene from the inside and share their enthusiasm with readers.

Publisher and Organization

Events is published by a Potsdam-based publishing operation, with its editorial office at Bertha-von-Suttner-Strasse 23 in Potsdam. The magazine operates as an independent city magazine, financed by advertising from the local cultural economy – venues, event organizers, restaurants, shops and service providers who reach Potsdam's culturally active audience through its pages and who depend on the magazine to fill their seats.

The editorial team combines event-listings expertise with cultural journalism, maintaining the contacts with venues, artists and organizers that make a listings magazine work – the daily phone calls, press previews and backstage conversations behind every issue. The SEIPT.MEDIA imprint on the portal's event pages indicates the technical and media partnership behind the digital platform. As a free monthly with a 30,000-copy circulation, the magazine's business model depends on its reach and its credibility as the city's cultural guide – the trusted brand advertisers buy into.

Digital Presence

The digital presence of Events centers on stadtmagazin-events.de, the portal that has grown into Potsdam's comprehensive online event calendar – the digital successor to the printed listings pages. The site presents events with detailed pages – dates, times, venues, categories, editorial descriptions and images – organized into sections for exhibitions, concerts, education and more. Recent listings illustrate the range: from the Tag der offenen Tür at the School International Potsdam to concerts at the Waschhaus, from museum exhibitions to club nights – the full spectrum of a city's cultural offerings, updated daily by an editorial team that knows the scene.

The portal's search and category functions serve the daily planning needs of the city's cultural audience, while the editorial selection preserves the magazine's curatorial voice online – the human judgment that no algorithm replaces. The print magazine's monthly rhythm continues alongside the portal's continuous updates, giving readers both the browsable overview for the month ahead and the up-to-the-minute calendar for tonight.

Through its combination of a free monthly print magazine with 30,000 copies at 200-plus distribution points and a continuously updated event portal, Events serves as Potsdam's cultural compass – the magazine that tells the state capital where to go, what to see and what not to miss, month after month since 1997, the indispensable companion for everyone who wants to experience the city's cultural life to the fullest.