ABP Live

About ABP Live

ABP Live is the digital news platform of the ABP Network, published from Noida in Uttar Pradesh. The website at abplive.com is the online home of ABP News, the Hindi news channel, and serves as the hub of a multilingual digital network spanning Hindi, English, Marathi, Gujarati, Bengali, Punjabi, Tamil and Telugu. Launched in December 2013 as the digital arm of the ABP News network, ABP Live publishes breaking news, politics, sports, business, entertainment, technology, astrology and lifestyle content, and carries live television streams of the group's channels. It is backed by the ABP Group, the Kolkata-headquartered media house behind the Bengali daily Anandabazar Patrika and The Telegraph.

Launch as the network's digital arm

ABP Live was launched in December 2013 as the digital platform of the ABP News network. From the start it was conceived as more than a companion site for the television channel: it operated multiple web portals in several languages, offered live television streaming, published on-cue updates and maintained real-time news feeds across social media platforms. The platform championed issues across social, political, environmental and cultural spectrums, and the network's strong regional penetration — through channels in Bengali, Marathi and Gujarati — gave the digital operation a ready-made multilingual audience. Within a few years it had grown into one of the most-visited news websites in India.

The ABP Group lineage

ABP Live belongs to the ABP Group, one of India's oldest media houses. The group's roots lie in the Bengali daily Anandabazar Patrika, the leading Bengali newspaper in West Bengal with a daily circulation of over 7.5 lakh copies, and The Telegraph, the Kolkata-based English daily. The group's media interests span newspapers, magazines such as Sananda, Anandamela, Desh and Anandalok, and the ABP News network of television channels. This print heritage gives ABP Live a depth of editorial tradition unusual among digital news platforms, and the group's strong position in eastern India provides a loyal regional audience base that few national digital competitors can match.

From Star News to ABP News

The television brand behind ABP Live has a storied history. The Hindi news channel was launched on 18 February 1998 as Star News, initially a bilingual English-Hindi service produced with NDTV. In 2003, after the NDTV agreement ended and the government capped foreign equity in news at 26 per cent, Star entered a joint venture with the Anandabazar Patrika group — Media Content and Communications Services — to run the channel as a complete Hindi news service. In April 2012 the ABP Group and Star parted ways, ending the Star brand affiliation, and on 1 June 2012 the channel was renamed ABP News. The Bengali and Marathi siblings became ABP Ananda and ABP Majha. The channel has since won recognition including the best Hindi news channel title at the Indian Television Academy Awards.

A multilingual digital network

ABP Live's defining feature is its language breadth. The digital arm operates web portals in Hindi, English, Marathi, Gujarati, Bengali, Punjabi, Tamil and Telugu, covering the ABP News, ABP Ananda, ABP Majha, ABP Asmita, ABP Sanjha, ABP Ganga and ABP Live brands along with dedicated English news at news.abplive.com. A single mobile application integrates all the language sites for news on the go. This structure mirrors the television network's regional channels — ABP Ananda in Bengali, ABP Majha in Marathi, ABP Asmita in Gujarati, ABP Sanjha in Punjabi and ABP Ganga for Uttar Pradesh and Uttarakhand — and extends them into digital-only languages as well.

Digital-only launches: ABP Nadu and ABP Desam

The network has used the ABP Live digital infrastructure to launch language services that exist only online. ABP Nadu, a Tamil digital platform, was launched in April 2021, followed by ABP Desam, a Telugu digital platform, in July 2021. These digital-only launches let ABP enter southern language markets without the enormous cost of starting television channels, testing the proposition that strong digital news brands can be built directly on the web. The move reflected the group's confidence in its digital operations and its recognition that the next wave of news audience growth in India would come from regional-language internet users.

Sections and live television

ABP Live publishes across a comprehensive set of sections: top news, India, world, state news, politics, business, sports including cricket, entertainment, technology, auto, education, jobs, health, lifestyle, astrology and spirituality. Live television is a central feature, with the ABP News Hindi stream and regional channel streams available on the website and app. The platform's YouTube presence is substantial, with the ABPLIVE channel carrying live streams and video reports through the day. The editorial positioning is mainstream and mass-market — the channel describes itself as a people's channel with a fair and balanced approach, combining prompt reporting with analysis, and claims to reach tens of millions of viewers weekly across its platforms.

Newsroom and leadership

The ABP News network's newsroom is headquartered at Sector 16-A, Noida, with bureaus across the country feeding both television and digital. In December 2019 the network overhauled its ABP Live team to elevate its digital content, appointing Vijay Jung Thapa as chief digital officer to spearhead a refined digital vision, alongside new leadership for digital media, digital revenues and digital content strategy. The restructuring was presented as a move to make the digital division more viewer-centric and responsive, with more sharply defined roles across content, social media, sales and programmatic monetisation. It signalled that ABP saw digital not as an adjunct to television but as a business requiring its own leadership and strategy.

Business and revenue model

ABP's digital business monetises through display and video advertising, programmatic sales, direct brand solutions and sponsored content, supported by a dedicated digital revenues function. The group's established position in print and television helps it command advertising revenue from a reputed client base, and the digital arm benefits from that advertiser trust. The network also earns subscription revenue from international markets, broadcasting ABP News in the UK, US and Canada. A credit rating assessment of ABP Private Limited has noted the strong position of the group's newspapers and news channels in their respective genres, a strength the digital business leverages as it competes for national digital advertising budgets.

Editorial identity and reach

ABP Live's editorial identity is that of a mass-market national news service with deep regional roots. The brand promise of its Hindi service, "Aapko Rakhe Aagey" — keeping the viewer ahead and informed — captures its positioning as an everyday news companion rather than a niche or elite product. Coverage spans national politics, state-level developments across the Hindi heartland and beyond, and the regional channels give it ground-level reporting strength in West Bengal, Maharashtra, Gujarat, Punjab and Uttar Pradesh. In the crowded Hindi digital news space, ABP Live competens with the digital arms of Aaj Tak, Zee News, News18 and TV9, holding its own through the combination of television brand recall and a genuinely multilingual web presence.

Official website and how to access ABP Live

ABP Live's official website is abplive.com for Hindi news, with the English edition at news.abplive.com and regional editions for Marathi, Gujarati, Bengali, Punjabi, Tamil and Telugu accessible from the network's portal family. Live television streams are available on the website and through the ABP Live mobile app on Android and iOS. The brand maintains large followings on X, Facebook, Instagram and YouTube, where it posts breaking news and live video through the day. For readers seeking Hindi and regional-language news backed by one of India's most established media houses, ABP Live is among the most comprehensive digital destinations available.