Aeromag Asia is an aerospace and defence magazine published from Bengaluru, the aerospace capital of India, in association with the Society of Indian Aerospace Technologies and Industries (SIATI). Launched on the sidelines of Aero India 2007, it has grown into a prominent English-language publication covering aviation, space and defence manufacturing, with print, digital, newsletter and website editions. As an official media partner for Aero India and DefExpo and for major global aerospace exhibitions, it publishes official show dailies and special issues, reaching decision-makers across the Indian defence sector and the international aerospace industry.
Launch at Aero India 2007
The inaugural edition of AeroMag Asia was launched on the sidelines of the Aero India 2007 air show in Bengaluru on 7 February 2007, under the auspices of SIATI. The choice of venue was significant: Aero India is the country's premier aerospace exhibition, and launching the magazine there placed it at the heart of the industry it would cover. The publication was conceived as a niche journal that would focus on emerging developments and special issues exhaustively and in depth, integrating elements of style and substance designed to appeal to laymen and experts, prime movers and policy makers alike. Its stated purpose was to advance and promote the larger interests of the aerospace and aviation industries.
Association with SIATI
Aeromag Asia is published in association with the Society of Indian Aerospace Technologies and Industries (SIATI), the Bengaluru-based industry body representing India's aerospace sector. The SIATI connection gives the magazine institutional backing from the Indian aerospace industry and access to the companies, laboratories and policymakers that form its core readership. The magazine describes itself as a dynamic media venture created in this association, exclusively dedicated to advancing and promoting the aerospace and aviation industries. This relationship has been central to its identity since the first issue, distinguishing it from general-interest aviation magazines.
Based in India's Aerospace Capital
The magazine is published from Bengaluru, Karnataka, widely regarded as India's aerospace capital and home to organisations such as Hindustan Aeronautics Limited, the Indian Space Research Organisation's satellite centre and numerous DRDO laboratories. Its offices have been listed at B-2, Sapphire, No. 22 and 24, Mallappa Layout, Babusabpalya, Kalyan Nagar Post, Bengaluru 560043, and more recently at the Aeronautical Society of India Building, Suranjandas Road, off Old Madras Road, Bengaluru 560075. Key editorial and commercial contacts include Sunny Jerome and Preethi Mathew, reachable at info@aeromag.in. The Bengaluru base places the publication within walking distance, metaphorically speaking, of the industry it covers.
Print, Digital and Newsletter Editions
Aeromag Asia is published in multiple formats: a print magazine, an e-magazine, a weekly newsletter and a website. The print magazine is published with a bimonthly frequency, according to media directory listings, in English for a national audience. Digital editions are distributed to a global professional readership, and PDF copies of the magazine are made available through its online platforms. The weekly newsletter delivers the latest aerospace and defence updates to digital subscribers' inboxes. The publication's web presence is centred on www.aeromag.in, with PDF editions also hosted at aeromagasia.com. The company behind the magazine is identified in business directories as Aeromag Asia Pvt. Ltd.
Circulation and Readership
The magazine's 2025 media kit sets out detailed circulation figures. Each issue prints 11,500 copies, of which 72 percent are mailed within India and 18 percent reach readers in Europe, the Middle East, the United States, the United Kingdom, Germany, France, Israel and other Asian countries, with the remaining copies distributed at international exhibitions from the magazine's own stalls. Its digital editions are sent to 34,000 aerospace and defence professionals worldwide, achieving an open rate of 22 to 24.5 percent. The media kit claims a total print readership exceeding 182,000 and describes Aeromag as boasting one of the largest circulations among aerospace and defence publications in India. A digital library listing credits the magazine with a readership of 1.2 lakh, reaching more than 4,000 aerospace and defence industries, including senior-level officers from ISRO, the Army, Navy and Air Force, DRDO laboratories, and defence public sector undertakings such as HAL, BEL and BDL.
Official Media Partner for Major Air Shows
A defining feature of Aeromag Asia's business is its role as an official media partner for major aerospace and defence exhibitions. It is the official media partner for Aero India and DefExpo in India, publishing official show dailies with the highest number of copies among such publications. Internationally, it serves as official media partner for the Singapore Airshow, Berlin Airshow, LIMA, IMDEX Asia, DSA Malaysia, Indo-Defence Jakarta, the Kuwait Aviation Show, IDEX and other global events, producing special issues and show dailies and participating with dedicated stalls. The magazine brings out special issues for all the major air shows around the world, including the Paris, Farnborough and Dubai air shows. This exhibition presence gives advertisers access to concentrated audiences of industry decision-makers.
Editorial Coverage and Interviews
Editorially, Aeromag focuses on the rapidly growing aerospace and defence market, with an emphasis on Southeast Asia alongside India. Its coverage includes exclusive interviews with top officials, including chiefs of air forces and navies as well as CEOs and senior executives of major defence companies. Each issue provides up-to-date news and in-depth analysis of the aerospace and defence sectors, with an editorial promise of quality, reliability and authenticity. The magazine covers aviation, space, defence manufacturing, airport infrastructure and air cargo, addressing regional and international manufacturers, designers, decision-makers and suppliers in the aerospace and aviation industry, as well as key government departments including defence, civil aviation, foreign affairs, trade and tourism.
Advertising and Commercial Model
As a trade publication, Aeromag Asia operates on an advertising-supported model aimed at a highly targeted B2B audience. Its media materials position the magazine as the ideal vehicle for reaching regional and international manufacturers, designers, decision-makers and suppliers in the aerospace and aviation industry. Advertising formats include full-page, double-spread, cover and half- and quarter-page placements, with corporate business profiles offering companies a full centre-spread feature with article support. The combination of print circulation, digital distribution, newsletter reach and on-site exhibition distribution gives advertisers multiple touchpoints with the same professional audience.
Standing in Aerospace Journalism
Media directories describe Aeromag Asia as a prominent aerospace and defence magazine and a premier aerospace and defence publication, supported by the Indian aerospace industry, with both print and online editions reaching the decision-makers of the Indian defence sector. Nearly two decades after its launch at Aero India 2007, it remains one of the few Indian publications devoted exclusively to aerospace and defence, serving as a bridge between the country's defence establishment, its manufacturing industry and the global aerospace community. For worldnm.com's directory of Indian media, Aeromag Asia represents the aerospace and defence segment of the news agencies and trade media category, a specialist outlet rooted in Bengaluru's aerospace ecosystem with a genuinely international footprint.
Print, Digital and Exhibition Synergy
Aeromag Asia's publishing model draws its strength from the interaction of its three channels: the bimonthly print magazine, the digital editions and newsletter, and the on-site presence at air shows and defence exhibitions. Issues are distributed at key international events beyond the regular subscriber base, while show dailies produced as an official media partner reach concentrated audiences of exhibitors and visitors during the events themselves. The digital editions extend this reach to 34,000 professionals worldwide between issues, and the weekly newsletter keeps the brand in subscribers' inboxes year-round. This integrated model is typical of successful B2B aerospace publishing, where the value lies not in any single format but in repeated access to the same decision-making audience.
A Fixture of India's Aerospace Media
From its launch at Aero India 2007 to its current position as a media partner for the world's major air shows, Aeromag Asia has been a constant presence in Indian aerospace journalism for nearly two decades. Its SIATI association, its Bengaluru base in the heart of the industry, and its circulation across India and the world's aerospace markets give it a profile unmatched by general-interest publications attempting to cover the sector. The magazine's continued investment in print alongside digital distribution reflects the enduring importance of the trade magazine in an industry where procurement decisions are made by senior officials and executives who still value authoritative, curated publications. For worldnm.com's directory of Indian media, Aeromag Asia stands as the definitive Indian aerospace and defence trade magazine: born at an air show, backed by the industry, and read by the people who build and buy aerospace systems.
