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Auto X

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About Auto X

Overview

autoX is an Indian monthly automotive lifestyle magazine published in English from New Delhi by Comnet Publishers Pvt. Ltd. The magazine covers cars and motorcycles with a focus on visual appeal, first-drive reviews, comparison tests and motorsport, and it describes itself as one of the fastest growing automotive lifestyle magazines in India. It is published twelve times a year and is supported by a digital news portal at autox.com that carries daily automobile news, reviews and video content.

The magazine was founded in 2006 by Dhruv Behl, who serves as its founder, publisher and editor-in-chief. The copyright line on the magazine's official website reads "2006 - 2026 Comnet Publishers Pvt. Ltd.", marking two decades of publication. The company is headquartered at C-103, Okhla Industrial Estate Phase III, New Delhi 110020, India.

Founding and publisher

autoX was founded by Dhruv Behl, who is identified in company briefs and industry reporting as the magazine's founder and editor. A 2018 business-television announcement referred to him as publisher and editor of the magazine and noted that the title was celebrating its 12th anniversary that November, which is consistent with a 2006 founding year. The magazine's publisher is Comnet Publishers Pvt. Ltd., a New Delhi-based company.

Comnet Publishers is identified in autox.com's footer as the owner of the title. The company operates from C-103, Okhla Industrial Estate Phase III, New Delhi 110020, with the contact phone +91 114279 5000 and the email address info@autox.com. The same company handles the magazine's print edition, its digital platform and associated events and awards.

Editorial identity

autoX's editorial approach is built around visual appeal, with attractive layouts and photography, and a storytelling approach that leans toward humour. Subscription listings describe this combination as creating an emotional connection with readers. The magazine positions itself between the general car information seeker and the enthusiast, with content aimed at consumers making purchase decisions as well as at motorsport followers.

The magazine's website carries sections for news, reviews and videos, alongside magazine, subscription, advertising, about-us, gallery and awards pages. Recent coverage on autox.com includes new-model launches, first-drive reviews, comparison tests and industry news across cars, bikes and scooters, with brand pages for major manufacturers including Maruti Suzuki, Hyundai, Tata, Honda, Mahindra, Kia, Royal Enfield, KTM, Bajaj, Yamaha, TVS and Hero.

Testing and reviews

A distinguishing feature of autoX is its performance testing programme. Company briefs issued around the magazine's 8th anniversary stated that autoX is the only motoring magazine in India to conduct monthly performance testing at the Buddh International Circuit, the racing circuit on the outskirts of Delhi. The anniversary special issue for 2014 brought together thirty-three of the year's new cars and SUVs, from the Porsche Macan to the Mahindra Scorpio and the Jaguar F-Type R, and rated them extensively at the circuit to select the magazine's "Best of 2014".

autoX works with international partners to supplement its own testing. Its company briefs name Quattroruote, described as Europe's most authoritative car magazine and the only publication in the world with its own test track, as an international partner whose exhaustive tests are made available to autoX readers. The magazine states that this combination allows it to provide Indian readers with international-standard motoring content.

Anniversary editions

The magazine marked its 8th anniversary in November 2014 with a special issue that crowned the "Best of 2014". The issue carried what the company described as some of the most exhaustive tests ever conducted, alongside features on two legendary motorcycles, the Triumph Tiger and Bonneville, in Bhutan, and exclusive motorsport tests including the Le Mans-winning Audi R18 e-tron Quattro and the Land Rover-powered Bowler EXR off-roader. The anniversary special issue was sold at newsstands across the country at Rs 100.

The 12th anniversary in November 2018 was marked by a tie-up with Business Television India, announced in October 2018, to launch "The autoX Show", a weekly consumer-oriented television programme on automobiles. The show was designed to cover the latest product offerings and provide perspective on the overall industry, combining BTVI's television and digital reach with the magazine's editorial team.

Print edition and subscription

autoX is published monthly, with twelve issues per year. Subscription listings through the magazine-subscription platform MySubs offer one-year subscriptions of 12 print issues at Rs 1,800 with free shipping, and two-year subscriptions of 24 issues at Rs 3,600, shipped by regular post directly by the publisher. First issues of subscription orders are typically shipped within four to six weeks.

Digital editions of the magazine are available through the digital newsstand Magzter. The magazine's company briefs note that special features and videos are also distributed through the autoX website and its social media platforms, which are linked from autox.in and autox.com.

autoX Awards

The magazine runs the autoX Awards, a programme listed in the navigation of autox.com alongside the magazine, subscription, advertising and gallery sections. The awards recognise new cars, bikes and industry achievements, extending the magazine's testing and review activity into an annual honours format. Coverage of the awards programme is published on the magazine's website and through its associated media channels.

Digital platform and video

The autox.com portal functions as a daily automotive news destination in addition to supporting the print magazine. Its news pages carry launch announcements, review articles, recall notices and industry developments for both cars and two-wheelers, while its video section hosts detailed first-drive and walkaround reviews of new models. The portal's footer lists the same Comnet Publishers copyright and contact details as the print operation.

The digital platform also hosts comparison content, including specification comparisons between competing models such as the Triumph Bonneville T40 and the Royal Enfield Classic 350, and coverage of electric vehicles, recalls and regulatory developments such as the CAFE emission norms. The portal is updated daily with new-model news from the Indian market, and the website's footer carries the magazine's publisher copyright and New Delhi contact details.

News and review coverage

The magazine's news and review output covers both domestic launches and international developments relevant to the Indian market. Recent news coverage on autox.com has included launches such as the 2026 Skoda Slavia, priced from Rs 9.99 lakh, the Aprilia SXR GT 125 and 175, the Citroen 2CV electric car, and the 2026 Mercedes-Maybach S-Class. Two-wheeler coverage includes models such as the Yamaha R2, the Simple Wave scooter and the Ampere Nexus EX+ electric scooter.

Review content includes first-drive assessments such as the 2026 Kia Sorento and the Mahindra Thar OG, first-ride reports on motorcycles, walkaround videos of models like the Kia Sorento hybrid, and long-term ownership reports such as the 2026 Kia Seltos diesel SUV series. The site also publishes recall announcements, including the Honda Rebel 500 handle-lock screw recall, coverage of electric vehicles such as the MG Hector Tomahawk EV, and event coverage of Formula 1 and MotoGP races with viewing guides for Indian audiences. This daily news cycle complements the monthly magazine's longer features and comparison tests.

Contact and offices

Comnet Publishers Pvt. Ltd.'s registered address, as published on autox.com, is C-103, Okhla Industrial Estate Phase III, New Delhi 110020, India. The listed telephone number is +91 114279 5000 and the email address is info@autox.com. The magazine's digital presence is centred on autox.com, with its social channels accessible from the site.

Coverage & topics

See the official website for current coverage.

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