About Krafthand-Truck

Krafthand-Truck

Krafthand-Truck is the specialist magazine for commercial vehicle workshops and fleet management, published by Krafthand Medien GmbH in Bad Wörishofen as the sister title of the Krafthand technology magazine. Where Krafthand addresses the car workshop, Krafthand-Truck serves the professionals who keep trucks, buses and trailers running: the commercial vehicle workshops, the fleet operators and the transport companies' own maintenance departments. The magazine covers the technology, parts and business of the commercial vehicle aftermarket, from diagnostics and repair of heavy trucks to fleet management, digitalisation and the regulatory framework of road haulage. Its digital home is the truck section of krafthand.de, and its print issues reach the workshops and fleet managers who maintain Germany's commercial vehicle fleet.

Overview

Krafthand-Truck is the Fachmagazin für die Nutzfahrzeug-Werkstatt und das Fuhrpark-Management, the specialist magazine for the commercial vehicle workshop and fleet management. Its readership consists of the managers and technicians of truck workshops, the fleet managers of transport and logistics companies, the operators of bus fleets and municipal vehicle fleets, and the parts and service providers of the commercial vehicle aftermarket. The editorial programme addresses the specific challenges of maintaining heavy commercial vehicles: the complexity of modern truck technology, the cost pressure of fleet operations, the regulatory requirements of road transport and the digitalisation of workshop and fleet processes.

The magazine appears in print issues complemented by the digital truck section of krafthand.de, in German. Its content spans workshop practice for commercial vehicles, parts and systems for trucks and trailers, commercial vehicle technology from diesel engines to electric and alternative drives, and the business and legal aspects of fleet management. The Krafthand Medien media data positions the title within the publisher's coherent portfolio for the automotive and commercial vehicle trades, alongside the Krafthand car-workshop magazine and the bd baumaschinendienst construction machinery title.

The publisher is Krafthand Medien GmbH of Bad Wörishofen, the specialist media house built around the Krafthand brand since 1927. The editorial team draws on the publisher's automotive expertise and its editorial workshop infrastructure, applying the practice-tested journalism of the parent title to the commercial vehicle world.

History

Krafthand-Truck was launched as the commercial vehicle offshoot of Krafthand, responding to the growing specialisation of the automotive trade. While the parent magazine had served the motor-vehicle craft since 1927, the commercial vehicle sector developed its own distinct professional identity: heavier technology, different business models, fleet customers rather than private motorists, and a regulatory environment shaped by road haulage law, driving-time regulation and emissions standards. The new title gave this sector its own dedicated medium within the Krafthand Medien portfolio.

In its early years the magazine established its editorial formula: workshop practice for trucks and trailers, parts and systems coverage for the commercial vehicle aftermarket, and business guidance for fleet managers. The title documented the technological transformation of road haulage, from the refinement of diesel engines and the introduction of exhaust aftertreatment systems to the digitalisation of fleet management through telematics. The magazine's reporting on the digitalisation of the commercial vehicle workshop, exemplified by features on parts suppliers' digital offerings, tracked the sector's adaptation to connected technologies.

In recent years Krafthand-Truck has covered the defining challenges of the commercial vehicle industry: the transition to alternative drives, from battery-electric trucks to hydrogen; the skilled-labour shortage in commercial vehicle workshops; the consolidation of the parts trade; and the growing importance of total cost of ownership in fleet purchasing decisions. The title's integration into the krafthand.de digital platform has extended its reach beyond print, with the truck section carrying current articles, interviews and industry news for the commercial vehicle community.

Content and Sections

The content of Krafthand-Truck is organised around the working reality of the commercial vehicle workshop and the fleet. Workshop practice articles address the diagnosis, maintenance and repair of trucks, buses and trailers: braking systems, drivetrains, suspension and steering, electrical systems and the increasingly complex electronics of modern commercial vehicles. The magazine covers the specific tools and equipment of the truck workshop, from lifts and brake testers to diagnostic systems for commercial vehicle electronics.

Parts and systems coverage follows the commercial vehicle aftermarket: parts programmes for truck brands, from engine and drivetrain to axles, suspension, brakes, electrics, bodywork and diagnosis, as exemplified by the major parts suppliers' catalogues. Fleet management features address the business side of road transport: total cost of ownership, fleet digitalisation through telematics, maintenance planning, tyre management and the regulatory framework from driving-time rules to emissions standards. Technology articles track the development of alternative drives, from electric trucks to gas and hydrogen, and their implications for workshop practice.

Interviews with industry figures, from parts supplier executives to fleet managers, give the sector's decision-makers a platform. Trade-fair reporting from the commercial vehicle industry's meeting points keeps readers connected to product developments, and the magazine's practical orientation ensures that technological trends are always translated into consequences for the workshop and the fleet. Workshop portraits present successful commercial vehicle operations, analysing their equipment, their service offerings and their business models. Training and qualification topics address the development of the next generation of commercial vehicle mechatronics technicians, reflecting the industry's concern for skilled labour. The magazine's coverage of the parts trade, from the expansion of private-label programmes to the publication of comprehensive new catalogues for truck brands, gives workshop owners orientation in their purchasing decisions.

Publisher and Organization

Krafthand-Truck is published by Krafthand Medien GmbH, based at Walter-Schulz-Straße 1, 86825 Bad Wörishofen, Bavaria. The company is the specialist media house for the automotive trade, whose portfolio comprises the Krafthand technology magazine for the motor-vehicle craft, the Krafthand-Truck specialist magazine for commercial vehicle workshops and fleet management, and the bd baumaschinendienst magazine for construction contractors, plus a specialist book publishing programme. Details of the title's current frequency, circulation and editorial leadership are not publicly confirmed in the sources consulted; the media data for the truck title is published through the Krafthand Medien channels.

The magazine's advertising clients come from the commercial vehicle industry: truck manufacturers, parts suppliers, workshop equipment providers, tyre manufacturers and service companies addressing the workshops and fleet operators who maintain the commercial vehicle fleet. The title benefits from the publisher's established relationships with the automotive aftermarket built over nearly a century of Krafthand publishing.

Digital Presence

The digital home of Krafthand-Truck is the truck section of krafthand.de, the Krafthand Medien online portal, where current articles, interviews and industry news for the commercial vehicle community are published. The digital platform extends the print magazine's coverage into continuous online reporting, with articles on the digitalisation of the commercial vehicle workshop, new parts programmes and fleet management topics. The portal serves the workshops, fleet managers and industry suppliers with searchable content and newsletters.

For the commercial vehicle industry, the combination of the print magazine and the digital platform offers a targeted channel to the workshops and fleet operators who decide on parts, equipment and services for trucks and trailers. The digital articles, from features on parts suppliers' digital strategies to interviews on fleet digitalisation, reach readers between the print issues and extend the magazine's service into the daily information routines of the commercial vehicle community. As part of the Krafthand Medien portfolio, Krafthand-Truck benefits from the publisher's digital infrastructure and its nearly century-long relationship with the automotive trade, while maintaining its distinct identity as the specialist medium for the commercial vehicle workshop and fleet management.