About Packaging Journal

Packaging Journal

Packaging Journal is the German-language B2B trade journal for the packaging industry published by the ella Verlag of Elke Latuperisa in Cologne. With a print run of 10,000 copies plus the e-paper, it serves the opinion leaders and decision-makers of the entire packaging industry: the packaging-technology and -machine manufacturers, the pack-material and pack-means producers, the labellers, the packaging printers and the marketers. The 2017 volume analysis — 570 pages total, 76 percent editorial — shows the programme's weight: packaging technology and machines, pack materials, labelling, packaging print and finishing, marketing, company news and trade fairs.

Overview

Packaging Journal is a German-language specialist journal for packaging, published by the ella Verlag – Elke Latuperisa e.K. (later ella Verlag und Medien GmbH) in Cologne (Emil-Homann-Straße 55–59, 50996 Köln). The journal appears in the B2B rhythm — nine issues in the 2017 volume — with the ISSN 1610-0336 and IVW membership. The target group, as the media data define it: opinion leaders and decision-makers from the entire packaging industry. The 2017 content analysis of the 434 editorial pages breaks down the programme: packaging technology and machines (121 pages, 28 percent), trade fairs (85 pages, 20 percent), pack materials and pack means (59 pages, 14 percent), company news (52 pages, 12 percent), labelling and marking (29 pages), marketing (26 pages), packaging print and finishing (21 pages). The 2026 theme plan shows the current programme: AI and digitalisation, weighing and dosing, glass packaging, pharma-cosmetics-chemicals, confectionery and food packaging, end-of-line packaging and logistics, automation-control-quality assurance, plastic packaging, transport packaging, robotics, software and image processing, packaging machines, labelling, packaging print and finishing, closures, packaging design, filling technology, shrink-stretch-palletising, sustainability and green packaging, recycling and recyclates, e-commerce packaging, the interpack follow-up report. The trade-fair calendar is the industry's: interpack, Fachpack, LogiMAT, Empack, Hannover Messe, BrauBeviale, Glasstec, All4Pack Paris, PACK EXPO International.

History

The journal is the publishing project of Elke Latuperisa, who is simultaneously publisher (Herausgeberin), editor-in-chief (Chefredakteurin) and the ella Verlag's owner — the one-woman publishing house at Emil-Homann-Straße in Cologne. The 2019 media data document the established operation: the Cologne editorial team with Brigitte Bähr and Ulrich Klose as editors, the advertising team of Margot Cremer, Susanne Julia Gorny and Andrea Vogel, the French foreign representation of Edouard C. Costemend. The journal's history is the German packaging industry's trade-press history: the IVW-audited B2B journal that covers the machine builders, the material producers and the printers. The 2017 volume's 570 pages — 434 editorial, 136 advertising, the 76-percent editorial share — document the journal's substance: the B2B journal that the readers buy for the content, the advertisers for the readers. The French foreign representation — Edouard C. Costemend — shows the journal's European reach: the packaging industry's cross-border business, the All4Pack Paris in the trade-fair calendar. The 2026 theme plan — with the interpack follow-up report, the AI-and-digitalisation focus, the sustainability and green-packaging thread running through the issues — shows the journal tracking the industry's transformation: the digitalisation of the packaging line, the paperisation (Heidelberg's Boardmaster for coated paper packaging, covered in the journal's paper-packaging study reporting), the circular economy. The online offering — packagingjournal.de with news and specialist articles, the e-paper of the magazine issues, the product reports, the company portraits, the interviews, the videos, the trade-fair coverage, the job market and the pack-nder.de company database — extends the print journal into the B2B portal. The journal's city in the row is Heidelberg, but the publisher's verified address is Cologne; the discrepancy is flagged.

Coverage and Content

The journal's programme is the packaging industry's complete value chain. The packaging-technology and -machine coverage — the largest editorial block — treats the filling, closing, labelling, end-of-line and palletising machinery: the automation, the robotics, the software and image processing, the quality assurance. The pack-material and pack-means coverage covers the substrates: plastic, glass, paper-cardboard-carton, metal, the closures and locking systems, the IBCs and big bags. The packaging-print and -finishing coverage follows the presses: Heidelberg's Boardmaster for coated paper packaging, the inline barrier coatings with Solenis, the paperisation trend. The labelling and marking section treats the eticettatrici and the coding. The marketing section covers the packaging design, the promotional packaging, the luxury packaging. The company-news section — "Aus den Unternehmen" — carries the industry's announcements: the Heidelberg paper-packaging study, the whitepapers, the product launches. The trade-fair section — the second-largest block — previews and reviews the industry's meeting points: interpack in Düsseldorf, Fachpack, the Empack regionals, the international shows. The sustainability thread — green packaging, recycling and recyclates, the circular economy — runs through the 2026 issues as the industry's defining theme. The journal's paper-packaging reporting — the Heidelberg Boardmaster study, the Solenis inline-coating cooperation, the whitepaper on fibre-based packaging's recycling, CO2-footprint and circular-economy potentials — shows the trade press's function: translating the technology into the business case, the barrier coating into the cost calculation. The journal's reporting is the B2B trade press's: the technical detail for the decision-maker, the market context for the strategist. The AI-and-digitalisation focus of the 2026 plan — the automation, the image processing, the software — tracks the packaging line's second transformation: after the mechanical, the digital.

Organization and Ownership

Packaging Journal is published by the ella Verlag – Elke Latuperisa e.K. / ella Verlag und Medien GmbH in Cologne (Emil-Homann-Straße 55–59, 50996 Köln; P.O. Box 560135, 50986 Köln). The publisher, editor-in-chief and owner is Elke Latuperisa — the journal is her publishing house's flagship. The editorial team includes Brigitte Bähr and Ulrich Klose; the advertising team comprises Margot Cremer, Susanne Julia Gorny and Andrea Vogel; the French representation is Edouard C. Costemend. The journal is a member of the IVW (Informationsgemeinschaft zur Feststellung der Verbreitung von Werbeträgern). The commercial model is the B2B trade journal's: the 10,000-copy print run plus the e-paper reaching the industry's decision-makers, the packaging industry's advertisers — the machine builders (from the Heidelberg press manufacturer to the filling-line specialists), the material producers, the trade-fair organisers — and the online advertising on packagingjournal.de with the banner formats, the job market (200 euros for four weeks, free in combination with print) and the company database. The journal's contact: info@ellaverlag.de, www.ellaverlag.de. Detailed current circulation figures beyond the 10,000-plus-e-paper media-data figure are not publicly confirmed.

Digital Presence

The journal's digital home is packagingjournal.de — the informative internet offering of B2B communication for the packaging industry's decision-makers, with current news, trade-fair and event information, the e-paper of the magazine issues, the pack-nder.de company database and the job market. The content formats: news and specialist articles, e-paper, product reports, company portraits, interviews, videos, trade-fair coverage, job market, company database. The online advertising follows the B2B portal model: the banner formats (GIF, JPG, PNG, HTML, max 500 KB), the weekly placement prices, the contact persons Susanne Julia Gorny and Andrea Vogel. The 2026 theme plan and editorial calendar are published as PDFs for the advertisers. The journal's article on the Heidelberg paper-packaging study — with the Dr. David Schmedding quote on the economic technology innovations — illustrates the online journalism: the industry study, the expert quote, the whitepaper link, the topic tags (Heidelberger Druckmaschinen, market, sustainability, pack means, paper and carton). In the German packaging trade-press landscape Packaging Journal occupies the independent B2B pole: alongside the dfv's Packreport and the other packaging titles, the Cologne ella Verlag's journal is the owner-managed trade medium — from the Emil-Homann-Straße to the industry's decision-makers, in print, e-paper and online, for the packaging world, nine issues a year, with the 10,000-copy print run and the IVW audit.